The FZ.se Audience
The typical FZ visitor is a man between 15 and 35 years old, with an average age of 28 years. He lives in a large- or medium-sized city where we works or studies.
He is an early adopter and therefore always owns the latest tech gadgets, often bought through an online retailer.
Every year the typical FZ user purchases 8 to 12 games, which he typically pre-orders to ensure that he always is the first among his friends to play the new releases.